Eric Ritz of Global Inheritance spoke at SoCal SWANA’s June workshop about how his non-profit organization incorporates art in their large venue event programs, including the “TRASHed – Art of Recycling” cart-design program at the Coachella Valley Music & Arts Festival.

Launched in 2004, the TRASHed (Trash Education) Recycling program is a Global Inheritance original initiative that has sparked a recycling revolution at festivals around the world. What began as a nonprofit’s passion project to help keep festivals clean has evolved into a staple program that has graced many of the biggest events in sports and music.

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